Piano Brochure

DESCRIPTION
Brochure project for Ivory Keys piano studios.

PROCESS (Programs, Tools, Skills, FOCUS principles)
1. The logo for this company was created in InDesign. The goal is that when the brochure is closed it will be the logo. There is also a grey miniature logo on the back of the brochure.
2. The images were taken from pixabay.com. Since I am using a black background I looked for piano images with more of a brown color so that the black would not be drowned out in the background of the brochure.
3. The shape of the brochure and the keys on the brochure were created in InDesign.
4. I used a more ivory color, not stark white, for the words and the piano keys. Using the text wrap I mad the paragraphs move around each image to make everything flow and easily fit on the brochure.
5. I exported the brochures design as a JPEG and uploaded it here.

CRITIQUE PROCESS
I met with my classmates and they like my design. Their advise was to put the logo on the back in a different color. I also had some ideas for different logos but also like the idea of making the piano shape as the logo. One person suggested having a separate logo but the rest of my group like the idea of making the piano shape the logo.

MESSAGE
Calls out to pianists and brings their attention to the sales and repairs available to them. It also calls to the ammeter pianist who is looking to advance their talents with lessons.

AUDIENCE
Music lovers, especially pianists.

TOP THING LEARNED
Next time I want to take my own pictures and make it completely my own. Remember to remove the strokes from the shapes so that everything fits evenly and lines up.

COLOR SCHEME & COLOR NAMES
Neutral // Black and White

TITLE FONT NAME & CATEGORY
Apple Chancery // Decorative

COPY FONT NAME & CATEGORY
Helvetica // Sans Serif

THUMBNAILS OF IMAGES USED

piano-1573330.jpg music-2113873.jpg piano-582330.jpg

All images were taken from pixabay.com

Photo 1: https://pixabay.com/en/piano-strings-musical-instrument-1573330/

Photo 2: https://pixabay.com/en/music-piano-keys-hands-pianola-2113873/

Photo 3: https://pixabay.com/en/piano-piano-keys-wood-instrument-582330/

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Web Page Mockup

Webprototype-ShallynYoung.jpg

 

DESCRIPTION
Design a website homepage using a grid.

PROCESS (Programs, Tools, Skills, FOCUS principles)

1. I was inspired to create this webpage because of my family’s business.
2. I sketched out a wire frame of what I wanted the website to look like. I have always liked simple websites and I do like whitespace.
3. Using Adobe InDesign I was able to use a grid to create a map of my website. I did change some things on the actual webpage because once I started adding the pictures, colors, and texts I realized that the “Title” on the map didn’t look good on the actual webpage.
4. While adding the pictures I struggled to find ones that would work. I wanted all of the pictures to be cropped or have a white background. I have taken my own pictures of my family’s chocolates but I was not able to  get access to them so I had to settle on the pictures available to me online.
5. The font for the Company name matches the font of the logo. It is a scripted font so I tried to find a san-serif font for the rest of the webpage.

 

Comm 130 wireframe.jpg

Wireframe-ShallynYoung.jpg

 

CRITIQUE PROCESS
I was not able to be in class the day we critiqued the project. However, I did ask other people outside of class. They suggested that I changed the color of the text that hovers over the pictures. I agree that it is a little dark but, it goes more with the idea I had in mind to make the picture the focus and in my original plan I wanted to have a white background.

MESSAGE
Laurel Ann chocolates: a work of art and always sweet.

AUDIENCE
For all chocolate lovers or those who are looking to buy a gift for someone special.

TOP THING LEARNED
Less is more. Make you home page shorter and people will not be frustrated.

COLOR SCHEME & COLOR NAMES
Basic Analogous Scheme // CA992C and DFC15F

TITLE FONT NAME & CATEGORY
Savoye LET Plain: 1.0 // Script

COPY FONT NAME & CATEGORY
Shree Devanagari 714 // Sans Serif

SOURCE OF EACH IMAGE (website name and hyperlink)
Logo is my own.

Main center image is from Adobe Stock image from stock.adobe.com.

The three bottom images from Pixabay.com